Advantage42

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What We Do

Advantage42 is a strategic solution and restructuring practice.


We have a long and successful global track record of assisting multi-national companies, Governments, SMEs and start-ups to better position themselves for commercially and socially sustainable growth.


Our Associates immerse in our clients' businesses to design strategic and operational solutions that can be implemented immediately, while our teams are still on the ground, so that we can help to implement and refine solutions to ensure they're sustainable. 


This means the knowledge as to what the solution is, how it was formed and how it was implemented is retained by your business.


Success for us means that our clients don't call us back to fix the same problem unless market forces or internal dynamics have changed.  This is why 95% of our business is referral-led and we're top of the list to call for advice, guidance and solution design.


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SOCIAL VALUE

Advantage42 is a Social Purpose Investment Vehicle and as such we have a Social Enterprise ethos that runs through our principle commercial operations.


Our business is based on the ethical principles of trust, social responsibility and the community.


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OUR EXPERTISE

We are not career consultants. All Advantage42 Associates have front-line commercial experience, so they appreciate the subtleties associated with our involvement in a business, and the value of releasing untapped workforce potential.  


Our team have significant experience in negotiating, setting-up, implementing and managing projects for clients across a wide geographical spread - from the UK and Europe, to Saudi Arabia and the GCC, to North America, to Africa and South-East Asia. This is complimented by our expertise in seeding, establishing and supporting new ventures across a variety of sectors.

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